Attract Incremental Visits And In-store Revenue by Installing A Commercial EV Charging Station At Your Grocery Stores Parking Lot
How EVgo Fast Chargers Bring Revenue to Grocers
Fast chargers drive visits to the property
In 2020, EVgo conducted a survey to learn about its customers’ shopping habits. Of all the customer that shopped during their last charging session, 80% responded that the availability of fast chargers influenced their decision of where to shop.
Fast chargers drive visits by attracting new customers searching for a fast charger, increasing the frequency of your current customer visits because a quick full charge is another reason to shop, and help retain customers by giving EV driving customers the shopping + charging experience they want – instead of them going to find it at the store across town.
Visits turn into revenue as customers shop while they fast charge
In the same survey, 80% of all customers responded that they like to shop while they charge. And that EVgo customers spend a good amount at grocery stores – with an average basket size of $42.22.
EVgo also offers a proprietary coupon software, EVgo Advantage™, that grocers can use to bring even more customers from the charger into the store to shop. Early results have shown a 30% click-through rate and average basket sizes nearly twice the amount of EVgo customers from the survey.
No cost to hosts means the revenue from new shoppers is yours to keep
EVgo’s owner-operator model means we invest in your property by funding, installing, and maintaining the fast chargers – all the new in-store revenue the chargers attract is yours to keep.
Through its customer shopping survey and charger usage data, we’ve found EVgo fast chargers have the potential to drive more than $100,000 of annual incremental revenue to grocers – we don’t ask for any of that.
Grocery Store Site Host Spotlight: Lazy Acres Natural Market
EVgo works with site host partners, often grocers, to bring EV fast charging amenities to their customers and community. One such site host partner is Lazy Acres Natural Market - a grocer with five locations in the Southern California area. In this video, the Store Director of Lazy Acres’ Hermosa Beach location is speaking about hosting fast chargers.
Together, Lazy Acres and EVgo have made a significant sustainability impact by bringing EV charging to the community. Read more about the sustainability impact of the chargers in this case study.
“Having the EVgo fast chargers has been a premium experience. The EVgo group has offered great support. We’re happy to say the chargers can really bring some added value to your customer base.”
Store Director, Lazy Acres Natural Market, Hermosa Beach
More Reasons to Partner with EVgo